DonateMy Life, My Way: There’s no one way to live with secondary breast cancer
Living with a secondary breast cancer diagnosis is emotionally, mentally and physically gruelling for the estimated 61,000 people in the UK living with this disease.
But behind every diagnosis is a life still being lived.
My Life, My Way celebrates the stories of how life continues beyond diagnosis — on individual terms.
The campaign deliberately avoids a single narrative of positivity or resilience. Instead, it offers permission: to live well on your own terms, in ways that change over time. Alongside empowering the patient community, the campaign will raise wider public awareness of secondary breast cancer through regional case studies, helping to humanise the disease and challenge assumptions.